Why Communication Training Matters

Student-athletes today represent their programs far beyond the field, court, pool or track. They may speak with reporters after games, participate in interviews, give presentations and eventually face job interviews—all moments that require preparation, confidence and composure.

Yet most athletes are never formally trained for these situations. AthleteSpeaks bridges that gap with a structured communication framework that helps student-athletes communicate with clarity, confidence and maturity when the spotlight arrives.

Note From Coach Ed

I created AthleteSpeaks after seeing how even talented, confident athletes can struggle when a microphone is suddenly in front of them. Performance on the field or court or track doesn't automatically translate to performance in front of the media. For years, I've worked in journalism, corporate communications, and executive media training, preparing leaders, public figures and competitive athletes for high-stakes interviews and public appearances. I've coached professionals in environments where clarity, composure and message discipline are essential. Student athletes deserve the same level of preparation. AthleteSpeaks brings professional-level media training into the athletic environment - equipping athletes with the confidence, presence and control they need when the spotlight finds them.

FAQs

Who is AthleteSpeaks for?

AthleteSpeaks is
designed for college athletic departments who want to give their student-athletes the tools to communicate with confidence—
in media and job interviews, presentations, NIL opportunities, and other settings.

What makes AthleteSpeaks different from traditional media training?

Most media
training focuses only on interviews with reporters. AthleteSpeaks teaches a
repeatable communication framework that applies to media interviews, job
interviews, classroom presentations, networking opportunities, and leadership
roles.

What is included in the AthleteSpeaks program?

AthleteSpeaks includes full access to the AthleteSpeaks Playbook, the Audio Playbook series and all supplemental training materials—everything in one license, with no add-ons or upgrade tiers required.

How is AthleteSpeaks delivered?

AthleteSpeaks is delivered through secure, hosted access — giving your department a single login for the entire program. Materials are available anytime, anywhere, for the full length of your license term.